The Science in Design

Science now tells us that the need for beauty and fine design are deeply rooted in our evolutionary inheritance. This seminar will explore the many scientific findings that support design’s ability to improve  health and wellbeing. The seminar will discuss the importance of our subconscious, the need for nature, the new technology that “predicts” eye and brain attention, and the marketing of the health benefits our industry provides. The subject matter is cutting edge and represents a paradigm shift for our industry. 

BIO

Mike Peterson, President and Founder, of the innovative marketing and brand firm, Visionary Design Marketing and Design Harmony.  Visionary Design Marketing’s goal is to help companies create tailored, strategic and effective communications that are founded in a clear understanding of their brand.

Mike’s experience is rooted in years as a leading advertising executive at Hearst Magazines including House Beautiful and Country Living, working with leading national advertisers. Mike’s experience in the home furnishings industry include President/CEO of LaBarge Furnishings and as Vice President of Corporate Marketing for such companies as Henredon, Lexington, Drexel Heritage, and more. Mike has spent the last 9 years as Publisher of Luxe Magazine in Florida and Colorado. In this role, Mike helped interior designers, design centers and luxury design firms better grow marketing strategies for their businesses.

Mike is a regular keynote speaker and panel moderator at High Point furniture market, the Dallas Market Center, The Las Vegas Surfaces Expo, the Atlanta Decorative Arts Center, IWCE, and at numerous IFDA and ASID events around the country.

More information can be found at visionarydm.com